Cellecor Gadgets Limited has announced Bollywood actress Kareena Kapoor Khan as the new brand ambassador for its Smart TV segment. This collaboration, aimed at reinforcing Cellecor’s position in the smart TV market, aligns with the brand’s mission to reach a broader audience across India.

Kareena Kapoor’s association with Cellecor is part of an extensive advertising campaign featuring TV, digital, and offline media. Known for her strong influence in popular culture, Kareena’s endorsement is expected to boost the brand’s appeal and showcase the affordability and advanced features of Cellecor’s Smart TVs, such as ultra-HD displays, immersive sound, and multiple smart connectivity options.

Strategic Growth and Financial Highlights

Cellecor has reported impressive growth with a 103% increase in net sales to ₹425.71 crores in H1 FY25, alongside a 106% increase in profit before tax, now at ₹19.67 crores. This reflects a substantial upward trend from the previous fiscal year’s performance, showcasing Cellecor’s strengthening position in the consumer electronics market.

About Cellecor Gadgets Limited

Established in 2010, Cellecor Gadgets specializes in consumer electronics, including smart TVs, smartphones, smartwatches, and audio accessories. With a distribution network of over 900 distributors and 25,000 retailers across 28 states, Cellecor has a strong market presence, particularly in Uttar Pradesh, West Bengal, and Gujarat.