Apple Music price India has jumped 40%, with the Individual plan now billed at Rs. 139 per month, up from Rs. 99. The hike lands at a time when Indian streaming subscribers are increasingly cost-conscious, putting Apple under direct pressure from Spotify and JioSaavn. Families and students on Apple One bundles are also seeing revised rates, making this one of the steepest subscription corrections Apple has made in the Indian market in recent memory.
Quick Specs & Highlights
- Apple Music Individual plan: Rs. 139/month (up from Rs. 99)
- Apple One Individual bundle: revised upward alongside Music pricing
- Spotify Individual plan holds at Rs. 119/month — Rs. 20 cheaper than Apple Music
- Price change effective 2026, existing subscribers billed at new rates on next renewal
What the New Apple Music Price India Means for Subscribers
Apple Music price India now sits at Rs. 139 per month for the Individual tier, a 40% increase over the previous Rs. 99 rate. The Student plan and Family plan pricing has also been revised under the updated Apple One subscription structure. Apple has not announced any new features or content additions alongside the hike, which means subscribers are paying more for the same catalogue, offline downloads, Dolby Atmos spatial audio tracks, and lossless streaming that were already available before 2026.
How Does Apple Music Price India Compare to Spotify, JioSaavn, and YouTube Music?
Spotify’s Individual plan remains at Rs. 119 per month, placing it Rs. 20 below the revised Apple Music price India figure. JioSaavn Pro undercuts both at Rs. 99 per month, offering a catalogue of over 80 million tracks with a strong Bollywood and regional music library. YouTube Music Premium, bundled with ad-free YouTube access, costs Rs. 129 per month. On pure value terms, Apple Music is now the most expensive mainstream streaming option in the Indian market among these four competitors.
Apple’s core audience in India skews toward iPhone users who rely on tight integration between the Music app, Siri, CarPlay, and AirPods. For that segment, switching to Spotify or JioSaavn involves friction, and Apple knows it. Students can still access Apple Music at a reduced student rate, which keeps that demographic partially insulated from the full impact of the hike. Android users who pay for Apple Music, however, have the least reason to stay and may find the Rs. 20 to Rs. 40 savings on rival platforms worth the switch.
“Price hikes on streaming services in India always carry risk. The Rs. 99 psychological price point kept casual subscribers from churning. At Rs. 139, Apple needs to justify the premium through exclusive content or features, not just hardware integration.” — Market Analyst, Digital Entertainment Research
Availability & Verdict
The revised Apple Music price India is live now, with subscribers billed at the new rates from their next renewal cycle in 2026. Apple One bundles, which package Music with TV Plus, Arcade, and iCloud storage, have also seen corresponding price adjustments. For pure music listening without brand loyalty to Apple’s hardware suite, Spotify at Rs. 119 or JioSaavn Pro at Rs. 99 offer real savings. Existing Apple Music subscribers deeply embedded in the Apple device chain will likely absorb the hike without switching.
Sources: GSMA ↗ | Ericsson ↗ | ITU ↗ Gadgets360 — Apple Music, Apple One Subscription Prices Increased in India
People Also Ask
- What is the current Apple Music price India after the 2026 hike? Apple Music price India is now Rs. 139 per month for the Individual plan, increased from the earlier Rs. 99 per month rate. Student and Family plan pricing under Apple One has also been revised upward.
- Is Apple Music cheaper than Spotify in India right now? No. Spotify’s Individual plan is priced at Rs. 119 per month in India, making it Rs. 20 cheaper than Apple Music’s Individual plan at Rs. 139 per month following the 2026 price revision.
- How can existing Apple Music subscribers in India manage the price increase? Subscribers can downgrade to a student plan if eligible, switch to the Apple One bundle for bundled value, or migrate to Spotify or JioSaavn Pro, which offer lower monthly rates with comparable streaming catalogues.
